I feel like it’s been forever since we’ve had a comeback from Gfriend. Gfriend is a six member girl group that always surprises me, but still remains grounded to their style and sound. They are a fantastic girl group that always knows how to rock and how to dance. Honestly, Gfriend is one of the best dancing groups and I love to see what they do each time they release new music.
“Time for the Moon Night” is their latest comeback and it seems that they have rebranded themselves. They have a new logo that is more stellar and cosmos related than flowery. Without having watched any teasers, it seems like the imagery for this video is darker, not in a Dreamcatcher sort of tone but rather like a sexier, more shadow-filled era.
It is rather apparent to me that this music video is about reliving the good times with friends. Whether it be in your memory or in real life, it’s important to cherish the moments you have. Friendship is so important in this life and we need to relive those memories from time to time even if we all go our separate ways, it is crucial to keep those moments.
The reason why I felt this way about the video is because there were various scenes where the girls were alone. Eunha wandered the fields, Yuju in the woods, Umji at the playground, Sowon on the bus, Yerin with the cassette recorder, and SinB walking along a road. There was a point in time where each girl was alone and sad looking. But when they relived those memories, their sadness vanished.
On top of all of this, it seemed like there were hints back to other videos of theirs. I couldn’t catch all of them, but I’m pretty sure paper airplanes, fish, cassette recorder, and plenty of fields were included in past videos. I didn’t quite catch what Yuju dropped in the woods, but I’m assuming that had some connection to a past video.
When the song began, in the first moments, I knew that this was a different type of song for Gfriend. Even the atmosphere of the song was different. It’s new and fresh. I like it. But it did have a melancholy tone throughout. It felt as if it was a song to reminisce on the past.
There were never any archetypal Gfriend qualities. Nothing that stood out as being the traditional Gfriend we have come to know and love. This does not mean that I don’t think this will be a successful song. On the contrary, I believe this song will have greater success than the songs that came before it because it is an escape from the traditionally and stereotypically girl group sounding songs. It has made its way from being a cutesy song about love and joy to being a mature, powerful track about looking back and not forgetting.
What did you think of Gfriend’s latest comeback “Time for the Moon Night”? Do you think it will have better success than previous Gfriend songs? What do you think makes this song a great contender for award shows and competing against songs from other groups? Thank you for supporting me. Be sure to support these lovely girls and all they do. I appreciate all your love and I’ll see you in my next review.
In this section of my website, I will review Kpop music videos, albums, songs, and various other things pertaining to Kpop. This will be the main stage of my website. It is where the majority of the action will take place.